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At Any Cost by Stephen Timm
R310.00
Eran Eyal had it all: a trendy New York apartment, a jet-set lifestyle and investors lining up to get in on his million-dollar cryptocurrency start-up, Shopin. But the New York police pounced in 2018, charged him with fraud and packed him off to Rikers Island. As $42 million went up in smoke, the South African entrepreneur was exposed as an audacious fraudster determined to succeed at any cost – even if it meant spinning a web of lies to do so.
Eyal proves definatively that a thousand white lies can get you convicted of fraud. This book meticulously walks the reader through the start-up lies that ended in tears. ~ Nic Haralambous
Eran Eyal had it all: a trendy New York apartment, a jet-set lifestyle and investors lining up to get in on his million-dollar cryptocurrency start-up, Shopin. He had come a long way from an ordinary middle-class childhood in Durban and the burgeoning tech scene in Cape Town.
But the New York police pounced in 2018, charged him with fraud and packed him off to Rikers Island. There began the gob-smacking unraveling of a scam that spanned investors across the globe that revealed that Eyal had built a house of cards involving fictitious products, clients and advisors for Shopin and his previous company, Springleap. As $40 million went up in smoke, the South African entrepreneur was exposed as an audacious fraudster determined to succeed at any cost – even if it meant spinning a web of lies to do so.
